Hacks and tricks that boosts your sales and traffic

Search Engine Optimization
May
7

Hacks and tricks that boosts your sales and traffic

05/07/2022 12:00 AM by Admin in Seo tricks


So let me start:
For a fresh website/business I'd use the following 6 (for now) methods to get crazy traffic and leads... well crazy is a big word but hey, who knows, it may work for you as it did for me:

1) Live videos < this is biggy!:
A couple of years ago I posted a review about Youtube live videos and today, the same system still works like a bomb... Let just assume you have a video you want to rank fast, ok...
-Get yourself the free OBS-Studio:
https://obsproject.com/
-100% free and works with Pc, Mac, and Linux.
-Check some youtube tutorials to learn about the "how-to".
-Plugin your recoded video and fire it.
-Obviously, you know the basic SEO drill, the video file name must contain your keyword, the details of the video must be added manually, etc.
-At the end of the live, jump to the video on youtube and add the full description, tags. etc.
-Rince a repeat with other videos with different variants of the keywords.
-Try and see by yourself, your few videos will rank freaking fast, like in minutes.
-Now imagine you do an affiliate product launch with 10 videos! do you see the invasion here... 10 videos, 10 keywords, in a playlist interlinked with each other and each of them talks about one aspect of the product = the other affiliates will be way behind you.
-After a while, and to keep them up in google, just throw on them some linking juice (like those offered on Fiverr) but do not over spam, choose a good serious provider.
-In my experience especially on Youtube, videos I made for small businesses years ago are still in the first positions... All I did was create photo slides with music, threw that live on Youtube et voila... So do not make the excuse of "I can not create videos".
-The results will surprise you, especially if you are in a precise sub-niche or doing it for a local business.
Note: The OBS thingy works also with Fb to fire recoded videos live.

2) Google photos SEO:
This stuff works very well for local SEO and can get traffic to any link within a short time (days, weeks).
-Go to your google images, you know here... I bet you never used it like billions out there:
https://www.google.com/photos/about/
-Select a bunch of pictures or images you have, edit, add metadata to them or just clean them if you took them online, then add yours... For info, photos got information, plenty of them (right-click details), example on how here:
https://www.windowscentral.com/how-edit-...windows-10
That's a basic tutorial, but if you google more, you find better explanations... I'll do so and update this.

-2 possibilities I guess:

A) If you are a local business, you put your business data in the pics, like your keywords + city, etc.
-You give the pics the names of the keywords.
-After you upload them to google's photo, look for a geotag option and select the city, even the road you are in.
-Do the usual tags and hashtags SEO...
-Of course, all of this works a million times better with Google my business and Google maps, etc.

B) If you are an online business, better create your own modified images... example:
-Let's say you have a pics with a keyword: making money with Fiverr.
-Make them big and add with photoshop or other a big text with the keyword, exactly like you would do for a Youtube thumbnail, right!
-Do a bunch of them with a variety of keywords you got from google etc
-Et voila, you have few pics that google will index fast in the google image results.
-Do not forget to make your pics public in your google photos.
-I hope you get it... people google the keywords, and if they jump to images OR NOT, boom your thumbnails will/may appear... as I said, it's like Youtube but it's google images.
-Question: How many of you use metadata in the pics or name the pics with the exact keywords on Instagram?


3) Content lockers:
I know, I know this sounds spammy and many hate them but wait a moment:
-If you offer really good content and do not ask for emails etc, I strongly believe that the minimum is to force people to share to read the. let's say the second half of a lengthy article.
-I'm testing that right now, I picked long PLR guides, rewrote them lightly, and published them on a fresh new website, and in the middle of the guide (published as a post), I let people know that I worked hard to write this and I gently ask them to share to read the rest.
-There is a plugin that gives the possibility to unlock with an email or shares, and guess what people do!
-Usually, they prefer to share, they do, especially if they already read the first half.
-My plan is 20 or so guides, and I believe if I create live videos (Like said above) and add some kind of FOMO (fear of missing out) copywriting, I can have a huge surge of traffic.
-Sounds theoretical I know... But no, it is not, plenty of respectable guys use content lockers instead of email form to get more traffic.
-Just do not ask an email after a share in the same post, or it will be very excessive.
-And remember, It's all about copywriting... If a guy could sell a kilo of salt for 50 dollars, you can surely ask people to reward you with a share.
-Another thing I did with a kind of few pages step-by-step guides, is, the first 3 pages/steps were open, then the 4th was locked... They see share to access step 4, then 5 and 6 are open, then share to access 7 and so on...
-I'm still brainstorming this locker thing and I try to find a way to force people to pick "share" instead of email or worse lol... basically make the choice of sharing seem very obvious.
-What do you think? would you give your email or just click share? you opinions are needed thanks.


4) Viral plugins:
Like kingsumo and similar.
-People subscribe to get something, they must share to get more points to get in the top of the list to have more than promised.
-If bundled with the live videos or any form of traffic, you will get more than what you paid and worked for... So why limit yourself when you can have more results for the same work?


5) The pricing strategy: <<<<< MUST USE!
A Few years ago, I read an article on a growth hacking blog.
The article was about how new york times or national geographic (not sure) or another magazine boosted their sales while others were struggling with the internet era... To resume it goes this way:
-The newspaper/ magazine had a 2 pricing offer, get your daily newspaper for $xx and get your daily newspaper + the web edition at $zz.
-They sold a bit but that was not enough.
-After some researches, they added a third option, the first 2 mentioned + 1 exclusive bla bla bla for $yy.
-Worked a bit, but still not enough.
-Until some guru came in and advised the company to :
1) Keep the 3 offers.
2) Price offer n2 and n3 the same.... means the offer 2 costs the same as 3.
4) Boom, sales exploded.
-A few years later, I still do the same strategy, I always got a kind of 3 prices, and the second and third are at the same price... Most clients go always to offer 3.


6) My best cold email/ message:
Again, years ago, in 2010 I think, I heard an interview on MIXERGY (you should check it out, even the free interviews are gold)... The guy was talking about his years of trying to give birth to the best cold message to get businesses attention... and I personally discovered that when I was in China... I was broke not knowing how and what to sell to Chinese... long story short, here how it goes.
-I used this in FB messenger, whatsapp or any direct message way... email works too, but I'm more into direct communication guy.
-My experience in China: I looked on the Chinese web for any ads in English with the words China, Chinese city name company, etc... I found many, but most were old, a few months to a year and plus... copied the mobile phone numbers... (in China ads with mobile numbers are common as Chinese are really fast in business).
-The interviewed guy was in b2b big sizes companies, so I lightened the message to:

" Hi, my name is xxxx and I have for you a solution that can help you grow your business, reduce your costs and give you fast positive MEASURABLE results, is that something that you want?"


-Sent less than 20 messages, got first replies minutes later, the next days I had several meetings... and I knew after the first meeting what service I can sell.
-Till now I still use the same message... and it works... plain simple.
-I do not say what company I represent, what solution I have, nothing... exactly like it is written and the word MEASURABLE always in caps... I just change "business" with bakery, hotel or whatever business it is.
-As I said, for me, I use it more in direct messages and I always got an answer... because there is no business in the world, who would say, no I do not want this.
-I advised few companies to use that message and it worked for them too.
-For the septic, I do prospect in 3 languages and my clients are all over the world, so it is not only effective in China but in the USA, France, Africa, etc. 

Take action and stop overthinking...

Cheers


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